How to win hearts and minds

Communication strategies for combating antisemitism

Tuesday, May 19, 7 pm

Temple Beth David

 

Antisemitic incidents have increased by 344% over the past five years, and many Jews are finding themselves facing difficult conversations with friends, colleagues, classmates, and neighbors.

 

In moments like these, knowing what to say — and how to say it — matters.

 

Drawing on years of research from the ADL Center for Antisemitism Research, this program How to Win Hearts and Minds: Communication Strategies for Combating Antisemitism gives Jewish participants, and our close allies, practical, evidence-based tools to respond to antisemitism with clarity and confidence.

 

Participants learn how to:

·        Talk about antisemitism in ways that reduce defensiveness and build understanding

·        Use language and framing proven to shift attitudes and build allyship

·        Respond effectively in everyday conversations, both in person and online

·        Navigate challenging moments while strengthening Jewish voices and community